4 Predictors of Blockchain Project Success (the 3T-C Framework)

Jeremy Epstein Business 2 Comments

Now that the 2017 ICO Class has some big names already in the book (Gnosis, Brave, Bancor, Tezos, Filecoin, EOS), we can start looking down the road a bit. One of the things I like to say is that “the best technology doesn’t always win” (which is why you need marketing). In a blockchain world, perhaps we could modify that …

The Blockchain Marketing Technology Landscape

Jeremy Epstein Business 0 Comments

The Blockchain Marketing Technology Landscape tracks the evolution of marketing solutions based upon blockchain and decentralized technologies. [If you know of one missing or miscategorized, feel free to add it in the form. Download the full PDF of the Blockchain Marketing Technology Landscape. Download the full PDF comparing the Blockchain Marketing Technology Landscape with the traditional Marketing Technology Landscape  

CMO Blockchain Primer: Management & Leadership: Better Visibility, More Dynamic Environment

Jeremy Epstein Business 0 Comments

The following is an excerpt from the new e-book, The CMO Primer For The Blockchain World: How This “Trust Machine” Impacts Branding, Customer Experience, Advertising and Much More by Jeremy Epstein, CEO of Never Stop Marketing. It features forewords by the CMO of Nasdaq, Jeremy Skule and the CMO of Dun & Bradstreet, Rishi Dave. The e-book explores seven different …

Where do you begin your blockchain education?

Jeremy Epstein Business 5 Comments

I get this question a lot so I put together a list that I think is worth pursuing if you want to do the deep dive. pdfs Blockchains in the Mainstream CMO Primer for the Blockchain World books Blockchain Revolution by Don and Alex Tapscott The Business Blockchain by William Mougayar blogs Jamie Burke – Outlier Ventures Trent McConaghy the …

The First-Ever Blockchain Marketing Technology Landscape (2017)

Jeremy Epstein Business 8 Comments

…. and the Vast Opportunity It Represents If you are an entrepreneur or investor with an understanding of the needs of marketers and the core concepts of marketing, you have just landed upon a massive opportunity. Introducing the Blockchain Marketing Technology Landscape (2017), the first-ever mapping of marketing solutions based upon blockchain and decentralized technologies. [If you know of one missing …

How to Earn Bitcoin Easily

Jeremy Epstein Business 0 Comments

Many people think that because the price of Bitcoin is now over $4,000, that it is “too expensive.” The first thing to keep in mind is that you don’t have to buy a WHOLE Bitcoin. You can buy .01 of one. But if you still aren’t at the point where you want to turn your USD or fiat into Bitcoin …

The Violent Opposition of Jamie Dimon

Jeremy Epstein Business 2 Comments

If you go back and read Primavera De Filippi’s entry in Blockchains in the Mainstream, you will see her introduce Arthur Schopenhauer’s concept that groundbreaking ideas go through three phases. Ridicule Violent Opposition Self-evident This past week’s worth of news about China banning its citizens from participating in ICOs, (possibly) banning local Bitcoin exchanges, and-my personal favorite- Jamie Dimon’s (the …

How Blockchains Could Do to China What Tiananmen Couldn’t

Jeremy Epstein Business 3 Comments

The crypto world had a major seizure last Monday when the news got out that the Chinese regulators were banning its citizens from running ICOs. Some labeled it as “Crypto Carnage.” Speculation ran rampant that this was the end of the ICO boom. And just this week, there were reports (still unconfirmed) that China is banning Bitcoin exchanges. Though it …