Decentralized Marketing Organizations: Gamified Swarm Intelligence

Jeremy Epstein Business 0 Comments

One of the topics that intrigues me is what the marketing organization of the future looks like. The only thing I know for sure is that it is not going to look anything at all like the centralized, command-and-control system that we have today. Sitting on top of a decentralized governance system of its own, call it a Marketing DAO, …

2 Blockchain Marketing Tools That Don’t Exist Today, But Will Exist Tomorrow

Jeremy Epstein Business 0 Comments

After publishing the Blockchain Marketing Technology Landscape, I started to look a bit more closely at the tools that might emerge in the space. Here are 2 blockchain marketing tools that a marketer of the future is going to need. Automated Event Token Generator and Distributor What this tool is going to do is give the even marketer of the …

Survival of the Fittest Fork: Will Hard Forks Become ICO 2.0?

Jeremy Epstein Business 0 Comments

There seems to be a growing number of people who believe we are in an “ICO Winter.” A combination of ICO fatigue, the in-between stage of regulation between “no clue” to “full regulation,” and the overall Bitcoin bull market spurred on by growing mainstream acceptance put a damper on a lot of alt-coins and even kept Ether in check for …

2 Principles for Adapting to Blockchain-led Disruption

Jeremy Epstein Business 0 Comments

I was interviewed recently by Hillary Adler of DM News and I summed up my initial monologue/rant on the implication of blockchains with: “….so, if you are an organization that makes its money by being a third-party trust broker, you have a problem.” Hillary, who somehow seemed to listen to the whole thing, asked a very insightful question: “Ok, so …

One Way to Invest Against the Decentralization Wave

Jeremy Epstein Business

“It’s a race between innovators trying to get scale and incumbents trying to get innovation.” Someone said this to me the other day and I am embarrassed to say that I can’t remember who it was. Sorry. However, his statement was spot on. (I do remember it was a man). If you believe that decentralization represents a business model innovation …

How Blockchain-enabled Loyalty Will Create a New Type of Competitive Advantage

Jeremy Epstein Business

There was a fascinating article by Holman W. Jenkins, Jr. in the WSJ recently called, The Media and the President It Deserves. In it, Jenkins introduced me to an economist named Albert O. Hirschman who wrote an essay entitled Exit, Voice and Loyalty. Hirschman suggests that people have two options when faced with declining quality from a company. They can leave (exit) or …

How Blockchains Will Disintermediate Morningstar and their Mutual Fund Ratings

Jeremy Epstein Business

The Wall St. Journal recently did an expose on the firm, Morningstar, that rates mutual funds. What they discovered is that, like the ratings agencies that violated our trust during the Big Short era, that the firm didn’t really add much value in terms of its ability to predict which funds would perform well over the long term and which …